Explain the major components of your marketing plan


Problem

Create a 700 words plan for market penetration of a 3-year period of time:

a) Explain the major components of your marketing plan.
b) Examine your distribution and pricing plans.
c) Explain your business purpose.
d) Explain your pricing strategy.
e) Evaluate which type of advertising is the most beneficial to your business/product.
f) Evaluate whether that type of advertising matches up to your offering and pricing, and whether you can afford it.
g) Explain whether it fits your image of your business.
h) Determine whether your customers will need to be educated about your business/product.
i) Explain whether you will need to hire a marketing expert.

The response should include a reference list. Using double-space, Times New Roman 12 pnt font, one-inch margins, and APA style of writing and citations.

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Marketing Management: Explain the major components of your marketing plan
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