Explain the Events that change the environment in airlines industry
1. Introduction
2. Events that change the environment in airlines industry
a) The Airline Industry
b) Deregulation Policy
c) Movement towards Alliances
d) Entrance of Low Budget Airlines
e) Consequences of Terror Attacks and Traffic Development
3. Current Competition within the Industry
a) Suppliers and Raw Materials
b) Substitutions
4. Scope and Limitations
a) Concepts of Strategy and Competitive Advantage
b) Definition and Concepts of Strategy
c) Strategic Perspectives
d) Industry Analysis by Michael Porter
e) SWOT Analysis
f) Generic Strategies by Porter
5. Conclusions and Final Remarks
6. References