Explain the concept of corporate social responsibility


Assignment: Understanding Creative Capitalism

Gates, co-founder and chairperson of Microsoft Corporation, advocates that in addition to seeking profits, corporations should also become social entrepreneurs in order to help solve social problems. He has called this creative capitalism. Gates argues the desire to help others who are less fortunate should be as powerful a motivator as increasing profits for businesses today.

Based on your research you are required to complete a paper answering the following:

o Explain free market capitalism.

o Describe creative capitalism.

o Explain the three advantages of creative capitalism in relation to businesses.

o Explain the concept of corporate social responsibility using two examples of socially responsible companies. Clearly and concisely support your examples and explain why these companies are considered socially responsible.

o Comment on Gates' creative capitalism. Do you think that creative capitalism can become the future of capitalism in the U.S.? Justify your response with examples and research.

Format your assignment according to the following formatting requirements:

o The answer should be typed, using Times New Roman font (size 12), double spaced, with one-inch margins on all sides.

o The response also includes a cover page containing the title of the assignment, the student's name, the course title, and the date. The cover page is not included in the required page length.

o Also include a reference page. The Citations and references must follow APA format. The reference page is not included in the required page length.

Solution Preview :

Prepared by a verified Expert
Marketing Management: Explain the concept of corporate social responsibility
Reference No:- TGS03061147

Now Priced at $30 (50% Discount)

Recommended (95%)

Rated (4.7/5)