Explain the concept of a cultural paradigm


Assignment: Cross- Cultural Business Issues

Part A

I. How would you define culture and what does the cultural pyramid tell us?

II. Explain the concept of a cultural paradigm and that of a paradigm shift. Use examples from recent times to support your explanation.

III. Highlight the key differences between the terms multicultural, cross-cultural and intercultural and how are they are relevant to business?

IV. Explain three of the key cross-cultural issues that should be addressed by managers leading teams in a cross-cultural business environment. Provide examples.

Part B

Choose one of the following questions:

I. Critically evaluate the work of Hofstede and Trompenaars. Which perspective of national cultures do you believe to be most relevant today?

II. In what way has culture affected the position of women in the workplace? Consider the advantages, challenges and opportunities they face.

III. To what extent do the dimensions of individualism and collectivism influence employee attitudes towards teamwork, goal setting and performance? How can managers counteract this?

Format your assignment according to the give formatting requirements:

1. The answer must be double spaced, typed, using Times New Roman font (size 12), with one-inch margins on all sides.

2. The response also includes a cover page containing the title of the assignment, the course title, the student's name, and the date. The cover page is not included in the required page length.

3. Also include a reference page. The references and Citations should follow APA format. The reference page is not included in the required page length.

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