Assignment: Comprehensive Global Analysis
Purpose of Assignment
Starting a new, international business venture requires creativity, planning, financing and marketing among the key ingredients for a successful undertaking. Additionally, the different risk analyses that are obligatory of a start-up are equally important for a flourishing company. By putting all of these success factors in motion, the student should have all of the information considered necessary for a winning venture.
Assignment Steps
Resources: Suggested but not required: Abbott, Riley J. (2015). PESTEL Analysis for Students. London, UK: Science and Management Press of London.
Search the Internet for vendors who sell this book or inquire about it with a local library.
Select a product and a country for a global business venture.
Conduct a regional, country risk, and organization and product or service analyses of your new global venture.
Prepare a minimum 1,050-word analysis to address the following:
• Region Analysis
o Regional alliances and economic integration
o Physical environment and its effect on trade
o Political stability
o Economic conditions
o Finance options available
o Social, health, and environmental conditions
o Terrorism threats
• Country Risk Analysis
o Political and legal stability
o Economic conditions
o Finance options available
o Physical environment and distribution channels
o Social, health, and environmental conditions
o Cultural and ethical considerations
• Organization and Product or Service Analysis
o Description of your organization
o Legal structure of organization
o Market analysis
o Description of product to meet the need
Format your assignment consistent with APA 6th edition guidelines.