Channels of Distribution: A description of the proposed channel strategy for the product. Should include information about the sales force (if any) and wholesale and retail channels, including selection, compensation, and management (two pages).
Advertising, Sales Promotions, PR Plans: A description of the proposed promotional activities for the product (two pages).
Budget for 3 Years: (one page)
Part 3 ( marketing plan, F-H of your marketing plan )
Channels of Distribution: a description of the proposed channel strategy for the product. This should include information about the sales force (if any) and wholesale and retail channels, including selection, compensation, and management. (2 pages)
Advertising, Sales Promotions, PR Plans: a description of the proposed promotional activities for the product (2 pages)
Budget for 3 Years: one page that should include the following
Forecast revenue (units sold x price)
Assume product costs
Cost of marketing activities
How much will we make?
Category Points % Description
Content: The marketing plan addresses channels of distribution, advertising, sales, PR, and the required budget in sufficient detail.