Explain how the music a company uses can appeal


Read the The Wall Street Journal article entitled, "The Search for Sweet Sounds That Sell: Household Products' Clicks and Hums Are No Accident; Light Piano Music When the Dishwasher Is Done?," by Ellen Byron.

write your response to the following topic
Explain how the music a company uses can appeal to a specific target market.

Attachment:- household-product_sounds_are_a_new_strategic_branding_feature_-_wsj.rar

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Marketing Management: Explain how the music a company uses can appeal
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