1. The nature of the business in brief (all three companies) Ebay - "World's largest online marketplace" Where anyone can sell or buy practically anything. Clorox - A company that sells cleaning, household, and lifestyle products. Alaska Air - A Washington state based Airline Company that provides airplanes for passenger use.
2) Total current assets and long-term assets of all three companies Ebay Clorox Alaska Air
3) Total current liabilities and long-term liabilities of all three companies Ebay Clorox Alaska Air Total debt/equity ratios of all three companies Betas of all three companies Ebay Clorox Alaska Air The riskiness of all three companies in brief (e.g., the higher the beta, the higher the risk) Ebay - Clorox Alaska Air The advantages and disadvantages of debt over equity financing Ebay - Clorox - Alaska Air - What do you perceive you have learnt in Module 4 Case Assignment? Which of the following learning objectives do you feel you have mastered? I have learned how to look up the statistics for a company, and the growth, risk, and profit that a company makes with stocks.
Explain and demonstrate the use of bonds and other debt instruments in financing the firm's capital plans? 1.Based on the readings of the Module, and upon reviewing total debt/equity ratios, company betas, profitability ratios, company revenue, assets, and liabilities, and the nature of the operations of the companies including the nature of their customers and products, what would you recommend should the capital structure (total liabilities or debt and equity proportions) be for each of the three companies?