Excel simulation-optimization capabilites


Problem: The owner of Carlo's Computers is planning a 7-day promotion (Sunday-Saturday) to launch a new PC called "PCLink1000." *The shop owner is pricing these PC's at $675 each, and he buys them for $425 each. *He must buy in bundles of 25 sets. *At the end of the promotion, the distributor will buy any unsold PC's back for $350 each. *Demand is uncertain, but Carlo has gathered the following daily demand estimates

Computers Demanded Daily    Probability

0                                               12%
1                                               22%
2                                               28%
3                                               22%
4                                               10%
5                                                 6%

PROBLEM: How many TV's should Carlo buy so as to maximize profits?

We MUST use Excel's simulation/optimization capabilites. Or, we can use an add-in to Excel called Crystal Ball/OptQuest.

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