Examining a firms competitive environment is porters five


Five Forces Analysis.

For this assignment, you will perform a 5-Forces Analysis on wework.com

Porter's five forces: Also known as Industry and Competitive Analysis.

A framework considering the interplay between

(1) the intensity of rivalry among existing competitors,

(2) the threat of new entrants,

(3) the threat of substitute goods or services,

(4) the bargaining power of buyers, and

(5) the bargaining power of suppliers.

One of the most popular frameworks for examining a firm's competitive environment is Porter's five forces, also known as the Industry and Competitive Analysis.

As Porter puts it, "analyzing [these] forces illuminates an industry's fundamental attractiveness, exposes the underlying drivers of average industry profitability, and provides insight into how profitability will evolve in the future." The five forces this framework considers are

(1) the intensity of rivalry among existing competitors,

(2) the threat of new entrants,

(3) the threat of substitute goods or services,

(4) the bargaining power of buyers, and

(5) the bargaining power of suppliers.

I suggest you read more about Five Forces analysis before you begin this assignment. specifically the "Determining Factors". I'll expect to see some of these for each of the five forces, and you can expect to see Five Forces questions on the Midterm and/or Final exams.

Your assignment content will be evaluated on multiple criteria including:

• Organization including the arrangement of ideas, coherence, inclusion of all assigned elements, and the quality of your analysis and recommendations.

• Mechanics including spelling, grammar, punctuation and layout can account for up to 10% of your grade.

• Late submissions will incur a 5% penalty for each day they are late. No exceptions.

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