Discussion: "Strategic Value Analysis"
Please respond to the following:
• Read the article titled "2016 Oil and Gas Trends". Next, argue for or against this statement: Acompany should determine its goals and values before performing an industry analysis". Explain your reasoning- you may use examples from other industries as wellto support your response.
• Examine the main different types of values that a company could seek to maximize. Give your opinion as to whether or not a company should maximize its profits or social good, when these two are in conflict. Provide a rationale and / or a real-world example to support your response.