Assignment:
1. One of the biggest issues facing e-retailers is the ability to turn browsers into buyers. This is measured by the conversion rate, the percentage of browsers who buy something in their visit to a site. The conversion rate for a company's website was 10.1 %. The webs site at the company was redesigned in an attempt to increase its conversion rates. A sample of 200 browsers at the redesigned site was selected. Suppose that 24 browsers made a purchase. The company officials would like to know if there is evidence of an increase in conversion rate at the 5% level of significance.
A). The parameter the company officials is interested in is (choose one below) Answer (pick one below):
(a) the mean number of browsers who buy something in their visit to the company's website.
(b) the total number of browsers who buy something in their visit to the company's website.
(e the mean number of company officials who buy something in their visit to the company's website.
(d) the proportion of browsers who buy something in their visit to the company's website
B). State the alternative hypothesis for this study:
C). The null hypothesis will be rejected if the test statistic is (choose one)
a) greater than 1.645
b) less than 1.645
c) greater than-1.645
d) lessthan-
E). What is the p-value:
F) Can the company officials conclude that there is sufficient evidence that the conversion rate at the company's website has increased using a level of significance of 0.05?