Evaluate the success of the tactics described


Discussion

Distinguish between guerilla marketing, permission marketing, and word-of-mouth marketing. (please describe each marketing)

Choose one of these techniques and discuss three examples from a particular industry (for example, retail, transportation, or food) where companies have used this particular tactic.

Evaluate the success of the tactics described. Discuss what might have been done to make the tactic even more successful.

The response should include a reference list. Double-space, using Times New Roman 12 pnt font, one-inch margins, and APA style of writing and citations.

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Marketing Management: Evaluate the success of the tactics described
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