Evaluate the positioning of each brand
Problem: Pick a category basically dominated by three main brands. Evaluate the positioning of each brand. What are their main points of parity and points of difference? Critically analyze their positioning strategy.
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Compare marketplaces with marketspaces. What are the advantages and limitations of each? What is your favorite marketspace and why?
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opportunities within its supply chain, and how it can communicate its value proposition more effectively across global markets.
Evaluate the positioning of each brand. What are their main points of parity and points of difference? Critically analyze their positioning strategy.
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Problem: What is the purpose of labelling food items?
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