Evaluate the merits and drawbacks of the channel options


New Product Launch Marketing Plan

Develop a 250 word Communication Plan including the following:

introduction

Discuss the marketing communication channels available for the domestic and international markets.:automotive for Japan and United States

Evaluate the merits and drawbacks of the channel options in relation to the target audience, your product or service, and the timing of the launch phase.

Cite at least three scholarly sources.

Format your assignment consistent with APA guidelines.

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Marketing Management: Evaluate the merits and drawbacks of the channel options
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