Evaluate the importance of effective marketing for medical


Discussion :

• Appraise the key functions of Human Resources Management (HRM) and state your opinion as to whether or not HRM should be part of the strategic planning process for medical group practices. Support your rationale with specific examples.

• Evaluate the importance of effective marketing for medical practices. Recommend three (3) specific factors that a practice administrator should consider when creating a marketing plan for a medical group practice. Justify your recommendations.

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