Solved: Evaluate the benefits and risks for nike to carry and market, Marketing Management

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Evaluate the benefits and risks for nike to carry and market

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Using the framework for building brand equity, evaluate the benefits and risks for Nike to carry and market the Nike Pro Hijab, or a more broadly targeted line of Hijabs.

YouTube Videos:

o "Macy's Will Be the First U.S. Department Store to Sell Hijabs I Fortune"
o "Nike unveils new 'Pro Hijab''

Nike Pro Hijab Web site.

The response must include a reference list. Using Times New Roman 12 pnt font, double-space, one-inch margins, and APA style of writing and citations.

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Marketing Management: Evaluate the benefits and risks for nike to carry and market

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Marketing Management: Evaluate the benefits and risks for nike to carry and market

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