Evaluate letters to see different implementation of aida


Problem: Noah and Kelly have decided to use the AIDA form for both letters. Alone or working with a small group of classmates, draft either of the sales letters. Use your imagination to develop specific details for the pet owners Kelly and Noah know. End each letter by asking the audience to go to the Pet Haven website for more information. In class, compare and evaluate the various letters to see different implementations of AIDA.

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