Ethical considerations with regard to marketing to children


Describe ethical considerations with regard to marketing to children. When the marketers’ pitch includes a cause component, such as a breakfast cereal that promises to provide breakfasts to undernourished school children, explain whether this is ethical or unethical marketing? Back up your reasoning. Who should be responsible for helping these children and why? Focus on your “cause component”. You must use at least one scholarly source. NO COVER PAGE needed.

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Other Subject: Ethical considerations with regard to marketing to children
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