Estimating the fair market value of equity


Assignment:

To prepare for this Assignment, use the Netflix and Amazon Data Spreadsheet, located in the Learning Resources, to generate a pro forma forecast and consider what this indicates about the future for these two companies.

In a 1- to 2-page paper, provide the following:

A forecast of Netflix, Inc., and Amazon.com, Inc.'s revenue, costs, and estimated cash flows into the next five years.

The appropriate discount rate for Netflix, Inc., and Amazon.com, Inc.'s forecasted cash flows.

An appropriate risk-adjusted rate of return for use in evaluating an investment in Netflix, Inc., and Amazon.com, Inc.

A determination of the estimated fair market value of 100% of Netflix, Inc., and Amazon.com, Inc.'s equity.

 

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Financial Accounting: Estimating the fair market value of equity
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