1. How did bringing the different manufacturing activities in-house help Esquel to maintain a high quality of their product and service offerings? What other initiatives did the company take in an effort to maintain high quality of its products and services?
2. Do you think Esquel was right in becoming a vertically integrated company? What do you see as the pros and cons of this strategy for Esquel? In your opinion, what are some of the unique characteristics of Esquel's business that made vertical integration their chosen strategy?