Question1. Which is an enhanced public relation tool, a press conference or a press release? Give at least five reasons to support your answer.
Question2. The Press Conference: When to hold it and how to do it right. Explain.
Question3. Management needs aid when confronted by sudden crisis. It is essential that crises be managed intelligently and forthrightly with the news media, Employees and the community. Explain crisis management from PR perspective.
Question4. As the Head of the PR team you are planning to train your staff regarding making effective presentations. What are the key issues you will consider to ensure that your subordinates grasp as basics for making all effective presentations?
Question5. Explain the term ‘publics’ of public relations.
Question6. State four chief reasons for defining publics.
Question7. List all ten basic publics from which other publics might be derived
Question8. Taking the ten basic publics as a model, list all nine main publics of national tourist board
Question9. Explain what would happen if publics were not identified?