Elements of the consumer decision-making process


Write a 700- to 1,050-word paper in which you summarize the elements of the consumer decision-making process. Address the following in your paper:

o Discuss how marketers can use the process to drive buyer's actions.

o Explain the impact of consumer satisfaction on marketing.

o Reference the course reading and at least one outside reference

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Business Management: Elements of the consumer decision-making process
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