Effects of changes in sales-expenses and assets on roi


Assignment: Effects of Changes in Sales, Expenses, and Assets on ROI

BusServ.com Corporation provides business-to-business services on the Internet. Data concerning the most recent year appear below:

           
Sales                                $7,900,000
Net operating income            $780,000
Average operating assets    $2,500,000

Consider each of the following requirements independently.

Requirement 1:

Compute the company's return on investment (ROI).

Requirement 2:

The entrepreneur who founded the company is convinced that sales will increase next year by 130% and that net operating income will increase by 420%, with no increase in average operating assets. What would be the company's ROI?

Requirement 3:

The Chief Financial Officer of the company believes a more realistic scenario would be a $2 million increase in sales, requiring an $780,000 increase in average operating assets, with a resulting $190,000 increase in net operating income. What would be the company's ROI in this scenario?

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Accounting Basics: Effects of changes in sales-expenses and assets on roi
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