Each year managers at bausch and lomb evaluate the many, Dissertation

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Each year managers at bausch and lomb evaluate the many

Question: 1. Each year, managers at Bausch and Lomb evaluate the many advertising media alternatives available to them as they develop their advertising program for contact lenses. What advantages and disadvantages of each alternative should they consider? Which media would you recommend to them?

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Dissertation: Each year managers at bausch and lomb evaluate the many

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