1) E-Business DesignDepth or breadthSpeaking about menus, what do you think is best: depth or breadth? And why? Give examples to justify your reasons.150 words
2) Error messagesLook for two error messages that are bad examples of usability, and propose a better way of informing the user about the error. If possible, mention how this error could have been avoided as well.150 words
3) E-Marketing StrategiesW3 - SEO ANALYSISLet's study the SEO work done by the online travel agency GAdventures.https://www.gadventures.com/ Study the homepage + at least one inner page. Are they SEO-optimized for a set of keywords? Are they using correctly the page title, H1, content, and URLs? Please write one entry for the homepage and one entry for each of the inner pages. So at least 2 entries in total.
Each individual webpage should be optimized for just a narrow set of keywords. A webpage can't be optimized for many keywords. A complete website (collection of many webpages) can be optimized for a broad range of keywords.
Example: I'm going to study the following page of GAdventures: https://www.gadventures.com/trips/mt-kilimanjaro-group-trek-rongai-route/DTKR/
Looking at their URL and page title, I can assume that they try to optimize that page for a set of keywords like "trek kilimanjaro" and "trips kilimanjaro". Now, I go to Google and search for "trek kilimanjaro". Is GAdventure doing a good job? Am I getting that page or another page among the top results? If yes, why? How are they using the page title, URL, H1, content? If not, what are they doing wrong? Not making proper use of page title, URL, H1, content?
300 words
4) Discuss the advantages of using Web 2.0.150 words
5) Read attached article and Comment please.150 words
6) For an organization you are familiar with, examine the alternative business and revenue models afforded by the Internet and assess the options for the type and location of e-commerce transitions. (Preferable a Brick & Mortar company)Company need to be from Europe or USA.200 words