E-business and physical shops
Problem: Can an Internet presence occur simply because its the "thing" to do today? Are there instances when E-Business is actually not profitable but just another way to focus customers into buying at their physical shops?
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Are there instances when E-Business is actually not profitable but just another way to focus customers into buying at their physical shops?
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Describe the similarities and differences between the ERG Theory and Maslow's Hierarchy.
Discuss 'generational marketing'. What impact do different generations have on marketing for organizations?
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