Draw the line with questionable advertising


Discussion Post

• The sale of cigarettes in many developed countries either has peaked or is declining. However, the developing markets represent major growth markets. Should U.S. tobacco companies capitalize on this opportunity?

• Abercrombie & Fitch has been criticized for advertising explicit sex in their clothing catalogs which are targeted at teenagers. But teens are also influenced by advertisements online and through social media. Where do you think companies should "draw the line" with questionable advertising when it comes to targeting teenagers?

The response must include a reference list. One-inch margins, double-space, Using Times New Roman 12 pnt font and APA style of writing and citations.

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Marketing Management: Draw the line with questionable advertising
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