Does your firm have the potential to access larger markets, Marketing Management

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Does your firm have the potential to access larger markets

Question: 1. Would your firm's product or service need to be modified or marketed differently if it expanded beyond the home country?

2. Does your firm have the potential to access larger markets by expanding internationally? Does it have the possibility of lowering input factors with such expansion? Please explain why or why not.

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Marketing Management: Does your firm have the potential to access larger markets

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Marketing Management: Does your firm have the potential to access larger markets

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