Continue your analysis and social media strategy development for the Apple I- Watch by answering the following questions using about 1000 words
Competitor Analysis
- Who are your direct competitors? (Identify similar products or services that sell in your target market.)
- Who are your indirect competitors? (Identify the products or services that are different in nature, but that can fill the need of your product or service in your target market.)
- What are the characteristics of the products or services identified that make each a direct or indirect competitor?
- What are the strengths and weaknesses of each competitor?
- Secondary Recommendation
Does the social media marketing tools Facebook, twitter and youtube still help to launch the new product or service? Why or why not? If not, which tool do you think would make a suitable replacement? Why?