Discussion Post: Consumer Behavior
After you watch John Berger's documentary (attached below), Ways Of Seeing [Episode 4], and once you've read Chapter 1 in our Solomon textbook. Identify an idea / concept on consumer behaviour in each that you feel are related to each other in a significant way. Please exercise and display your most creative, synergistic thinking in connecting ideas from these two pieces of content, created almost 50 years apart. Be sure to quote the passages you are comparing.
You would discuss: How are these ideas alike? Different? Do you believe both concepts can be applied to modern day consumers? How so? Which do you find more persuasive and why?
The response should include a reference list. Double-space, using Times New Roman 12 pnt font, one-inch margins, and APA style of writing and citations.