Do you agree that whirlpool can realize a competitive


Case Study 1: The Whole Truth

Questions

1. How important would benefits like those offered by Whole Foods be to you if you were working there to put yourself through school or to collect a paycheck while look. ing for a position in your chosen field?

2. What negative elements do you see in Whole Foods approach to pay and benefits?

3. Why don't more companies use the approach to employee health care pio-neered by Whole Foods?

Case Study 2: Building a Culture for Inclusion at Whirlpool

Questions:

1. Do you agree that Whirlpool can realize a competitive advantage through its diverse employees?

2. How else can technology be used to enhance Whirlpool's culture of inclusion?

3. Do you feel that Whirlpool's efforts to create a culture of inclusion are worthwhile? Explain your answer.

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Marketing Management: Do you agree that whirlpool can realize a competitive
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