Assignment task:
Reading: HBR Case Study - Walmart's African Expansion
Walmart has decided to expand into Africa through the acquisition of the South African consumer goods retailer Massmart. In doing so, the world's largest retailer faces significant backlash from South Africa's largest union. The company must also contend with price-sensitive consumers and a lack of supplier relationships on the African continent. Will Walmart appeal to South African consumers and achieve the volume of sales needed to make its first African presence a success.
Q1. What are the major takeaways for you from this reading? Choose at least three per reading.
Q2. What elements relate for you to the social justice principles we have discussed in class? What about privilege and/or power, as we have defined it together?
Q3. How has Walmart acquired significant global market power?
Q4. Through the acquisition of Massmart, what influence did Walmart have on local business conditions in South Africa? Who benefitted, who lost?
Q5. Do the costs outweigh the benefits of Walmart's entry into the African market? How does your identity, culture or worldview influence your answer?