Do the activities described on the web site seem consistent, Marketing Management

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Do the activities described on the web site seem consistent

Do the activities described on the Web site seem consistent with the company's products? Why or why not?

(For example, a shoe company may sponsor a race that raises money to help prevent a disease. People who participate in the race may use that company's running shoes and therefore the race would be consistent with the company's products.)

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Marketing Management: Do the activities described on the web site seem consistent

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