Distribution channels used in international marketing


Answer the following questions.

Question 1) Describe the term ‘Globalization’. Explain the impact of Globalization on developing countries.

Question 2) Describe different factors affecting International Marketing.

Question 3) Define ‘Distribution Channel’. Choice of distribution channel varies in different markets. - Discuss.

Question 4) Describe importance of ‘Marketing Strategy’ in International Trade. Also state different entry methods.

Question 5) Describe different distribution channels used in International Marketing.

Question 6) Describe different benefits associated with International Marketing.

Question 7) Write brief notes:

a) Trade Marks.

b) Political influence on International Marketing.

c) Export management companies.

d) Product positioning.

e) Export pricing

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Marketing Management: Distribution channels used in international marketing
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