Distribution channel members are often criticized for being, Operation Management

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Distribution channel members are often criticized for being

Distribution channel members are often criticized for being inefficient and for causing consumers to pay higher prices than they would if there were no distribution channel members (eliminating middlemen, wholesalers, distributors, etc.). How would you refute this position? Support your position with marketing concepts and principals regarding distribution.

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Operation Management: Distribution channel members are often criticized for being

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