Distinguish direct and indirect competition


Assignment:

Distinguish between direct and indirect competition, and give an example of each. Direct competition occurs among marketers of similar products, such as supermarkets or gas stations. Indirect competition involves products that are easily substituted. Fried chicken could compete with pizza or tacos. A baseball game could compete with a trip to a water park.

Your answer must be typed, double-spaced, Times New Roman font (size 12), one-inch margins on all sides, APA format and also include  references.

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Marketing Management: Distinguish direct and indirect competition
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