Essay Assignment:
You are assigned to the following project scenario – use this scenario to prepare a well organized project eligible for funding:
PROJECT SCENARIO: Launching a New Product Line
You work for a firm that manufactures and distributes hair care products. To this point, your sales have primarily been to retail outlets. The firm has decided to launch a new product line of bulk-packaged hair care products to be sold and distributed to organizations such as hospitals, gyms, schools and universities with residences for students, and similar customers. You are in charge of the team who must present a project plan for the production, sales, and distribution of the new product line to potential investors in order to secure funding to bring the new product to market.
If you are a student in the MSc ISM program, the course design offers a different project scenario. If you would prefer to work on the MSc ISM focused project scenario instead of the project scenario assigned to other group member, please let me know via replying to the Message and I will provide you with the information for the MSc ISM project scenario.
EXPECTED QUALITY OF WORK
Critical Analysis of Business Case:
The project scope, aims, and objectives should be clearly defined, coherent and consistent.
Project scope, aims, and objectives are needed to be well defined.
Exposition of components and/or analysis is required to be adequate and display particular insight.
The assignment’s content should display an ability to analyze key elements of a project.
Discussion of Implications for Funding:
Provide a thoughtful and thorough discussion of how appropriate project management concepts and processes apply to the business case presented. Argument for funding should be cogent and compelling and effectively incorporates relevant examples.
Assignment should provide a clear discussion of how project management concepts and processes apply to the business case presented. Argument for funding is well-stated and supported by at least one relevant example.
Provide some discussion of how project management concepts and processes apply to the business case presented. Argument for funding to should be a convincing and supportive one.
The assignment’s content need to demonstrate an understanding of how project management concepts and processes apply to the business case presented
Development of Arguments:
Provide well-constructed arguments that take a critical perspective on multiple alternative viewpoints, supported by appropriate peer-reviewed academic resources beyond those provided in the module Resources.
Provide well-constructed arguments that take into account alternative viewpoints, with critical perspective on some viewpoints. Arguments are effectively should be supported by appropriate academic resources.
The work provided must develop arguments in a very clear, relevant, or logical. Arguments are required to be supported by appropriate resources.
Writing and Presentation Style:
The assignment should provide a professional and well-organized presentation that would be suitable for a business audience.
Writing is required to be fully consistent with graduate-level writing style; writing is needed to be well-organized, uses scholarly tone, contains original writing and proper paraphrasing as needed, follows Harvard style as needed and contains no mechanical or spelling errors.