Discuss where are amazon taking the consumer in the


Question - Amazon this week held a hardware event that loaded with new product announcements. The new Echo speakers, a new Echo Show, a wall clock, and even a microwave (video below). Discuss where are Amazon taking the consumer in the development of these new products, all based on Alexa, voice recognition software. Is society moving towards a lifestyle of voice commands. If so, how are Amazon leading ahead of Apple or Samsung. As marketers, offer your perspective on this growing market sector.

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