Discuss the ways in which the model established by


1. Discuss the ways in which the model established by McDonalds influenced other competitors in the restaurant industry as well as in other industries.

2. McDonalds as a corporation is a global icon. Discuss the ways in which this helps to promote McDonaldization as a process.

3. What are some of the advantages of McDonaldization?

4. Do the advantages of McDonaldization outweigh the disadvantages?

5. Discuss the ways in which one's social location - class, sex, race, location, etc. -might affect their answer to the above.

6. Imagine the world of your grandparents, one relatively less dominated by McDonaldization. Would you rather live during such a time? Why or why not?

7. In what ways does the rationality of McDonaldization lead to irrationality?


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