Assignment
Write a 1,050-word report on the company you selected, following up on the Individual Assignment (Environmental Scanning), and address the following:
• Establish Long-term Goals and Objectives
o Strategy Formulation.
o Indicate the markets that the company will pursue.
o Specify the unique value the company will offer in the selected markets.
o Discuss the resources and capabilities that are required.
o Analyze how the company will capture value and sustain competitive advantage over time.
• Business Management Strategy
o Consider Cost and Differentiation Advantages.
o Describe the Corporate Strategy.
o Investigate Vertical Integration.
o Describe Strategic Alliances.
o Detail the Company Competitive Advantage.
o Generate an Organizational Chart of the company you selected.
Format your assignment according to the following formatting requirements:
1. The answer should be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides.
2. The response also includes a cover page containing the title of the assignment, the student's name, the course title, and the date. The cover page is not included in the required page length.
3. Also include a reference page. The Citations and references should follow APA format. The reference page is not included in the required page length.