1. Discuss the reasons and events that led to the creation of the Federal Emergency Management Agency (FEMA).
2. Take any product sold at any large retail outlet, and discuss how the product could be positioned. Briefly describe your reasoning for this target for your specific product.
3. All of these factors have contributed to the tremendous growth of employee benefits except:
laws passed as part of Roosevelt's New Deal
wage and price controls instituted during World War II
the cost advantage that individuals typically realize over groups in negotiating benefit rates
favorite tax treatment of benefits programs