Discuss the potential importance of each type of


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Develop a 700- to 1,050-word response that analyzes the following:

  • Discuss the potential importance of each type of situational influence in developing a marketing strategy for your product/service.
  • Review whether your market segment is aware of the problem that your product/service serves to eliminate. How is your marketing strategy impacted by this awareness? 
  • Discuss factors that may contribute to the external information search and factors that act to reduce external search for information before purchase or adoption of your product/service.
  • List the evaluative criteria and the importance of each that your market segment would use in purchasing your product.

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Basic Computer Science: Discuss the potential importance of each type of
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