1. Discuss the importance of determining value proposition of the consumer.
2. Describe behaviors in marketing that impact social responsibility.
3. Describe the impact that changes in the external business environment have on an organization.
4. Explain how the marketing mix is used to reach the target market.
5. Describe the process of market segmentation leading to the identification of the target market.
6. Explain the importance of positioning as it relates to brand strategy leading to brand equity.
7. Examine pricing strategies utilized in an organization.
8. Examine distribution channels and the significance of supply chain management from the standpoint of marketing.
9. Discuss the significance of supply chain and logistics management in marketing.
10. Compare and contrast various factors that influence promotional strategies.
Attachment:- katz_student_id250165_1.rar