1. Find an example of a Japanese ad that makes use of an American or European celebrity. Discuss the appropriateness and 'goodness of fit' between the celebrity and the Japanese brand product.
2. The Phoenix Project written by Gene Kim and George Spafford has Brent who is the brains to the operations IT. What is his impact and ways he adapts to the new policies put in place?
3. The Phoenix Project written by Gene Kim and George Spafford has many strategies that bill Palmer has to use when restructuring the organization. Which strategies were the most effective?