Problem 1: Is Integrated Marketing campaign truly integrated and how to establish Promotion Mix reflect on your understanding of IMC and how it fits with Marketing (particularly marketing mix and the 4Ps.
Problem 2: The 10 truths about marketing after pandemic and reflect on how you think IMC has been transformed through digitization and Covid era.
Problem 3: How an Ad Campaign Invented the Diamond Engagement Ring
In 2 pages discuss your thoughts on these three questions?