Marketing Discussion
Marketing Analysis
Competitive Advantage and SWOT
For this discussion you can choose which question you respond to. Feel free to respond to both, however only one is required. Please respond to ONE of the following questions:
Question A
Support or contradict this statement: "Given the realities of today's economy and the rapid changes occurring in business technology, all competitive advantages are short lived. There is no such thing as a sustainable competitive advantage that lasts over the long term."
Defend your position
Minimum 150 words