Assignment: Individual ResearchPresentation Guide
The 2020 COVID-19 pandemic has exerted immense impacts on markets, societies, firms, and people around the globe. Although the COVID-19 virus does not discriminate against any industry and firm, not all industries and firms endure the same impacts.
In early August, Kodak, the former giant in the analog photography era, received a $765 million loan from the US government to produce drug ingredients in the US.
Conduct research on the pharmaceutical manufacturing industry that Kodak is about to compete in and Kodak itself for your individual research presentation
a. Introduce the company and discuss the impacts of general environment on the market and the industry of the company.
b. Discuss/identify the suppliers, buyers, potential/current new entrants, substitutes, rivals in the industry.
c. Discuss the five forces of the industry following the five-force model.
d. Make an overall assessment of the competitiveness/attractiveness of the.
e. Discuss of the opportunities and threats from the external environments that the company encounters.
f. Discuss of the internal strengths and weaknesses that the company possesses.
g. Do you think the company can rely on its strengths to capitalize the external opportunities and address the external threats?
Format your assignment according to the give formatting requirements:
a. The answer must be double spaced, typed, using Times New Roman font (size 12), with one-inch margins on all sides.
b. The response also includes a cover page containing the title of the assignment, the course title, the student's name, and the date. The cover page is not included in the required page length.
c. Also include a reference page. The references and Citations should follow APA format. The reference page is not included in the required page length.