Discuss how the role of newspapers as an advertising medium
Problem
Discuss how the role of newspapers as an advertising medium would differ for national versus local advertisers. Do you feel that the rate differential newspapers charge national versus local advertisers is justified?
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What is the relationship between the amount of data a company collects and the incremental value of more data? Draw a graph that illustrates.
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Discuss how the role of newspapers as an advertising medium would differ for national versus local advertisers.
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