Assignment Problem:
Project Description: Discusses the ongoing issues sales and marketing departments have with one another. While this conflict is not necessarily a new phenomenon, the gap between these departments has widened over the last decade.
Discuss how this rift has affected customer relationships, focusing on the following questions:
1. What aspects of the sales/marketing divide has been most unfavorable to the customer?
2. Cite examples of how some brands and/or companies have dealt with this sale & marketing discord.
3. Most importantly, highlight how this divide can negatively affect customer response initiatives.